Hey there, beauty lover! If you‘re as obsessed with trying new makeup and skincare as I am, you‘ve probably heard all the buzz around beauty subscription boxes. They seem to be popping up left and right these days, all promising to deliver the hottest products to your doorstep each month. But with so many options out there, it can be tricky to know which ones are worth your hard-earned cash.
As a total beauty junkie myself, I‘ve tried my fair share of these boxes over the years. But there‘s one in particular that I keep coming back to: Boxycharm. I‘ve been subscribed to this popular service for over a year now, and I‘m finally ready to spill the tea on everything you need to know before clicking that "subscribe" button.
In this super detailed Boxycharm review, I‘ll give you my honest thoughts on the quality and value of the products, how it compares to other big names like Ipsy and Birchbox, and whether I think it‘s truly worth shelling out $25 each month for. I‘ll also share some juicy subscriber stats, answers to FAQs, and my top tips for making the most of your Boxycharm membership. By the end, you‘ll have all the info you need to decide if this beauty box deserves a spot on your doorstep. Let‘s dive in!
What Is Boxycharm? The Basics You Need to Know
Before we get into the nitty-gritty of my personal experience with Boxycharm, let‘s cover the fundamentals. Boxycharm is a monthly subscription service that delivers 5 full-size beauty products right to your door. It‘s one of the most popular options out there, with over 1 million subscribers according to the brand.
When you sign up for Boxycharm, you‘ll fill out a quick beauty quiz so the team can get a sense of your product preferences. Then, each month you‘ll receive a carefully curated selection of makeup, skincare, haircare, and more from a mix of well-known and up-and-coming brands. The exact contents are a surprise, but Boxycharm promises that each box has a retail value of over $100—and you‘re getting it all for just $25.
One thing I really appreciate about Boxycharm is that they only include full-size products. No tiny samples or single-use packets here! You‘re getting the real deal, which means you can really put each item to the test and get a feel for how it performs. Plus, it‘s just so much more fun to unbox a bunch of big, beautiful products each month.
My Boxycharm Journey: A Look Inside My Boxes
Okay, now that you know the basics of how Boxycharm works, let‘s dive into my personal experience. I‘ve been a loyal Charmer (yes, that‘s really what they call us) for about a year now, and I‘ve received a total of 12 boxes. While I haven‘t loved every single product, overall I‘ve been consistently impressed with the value and variety Boxycharm delivers.
To give you a sense of what you might find in a typical Boxycharm delivery, here‘s a quick rundown of what I received in my last box:
- Tarte Rainforest of the Sea Eyeshadow Palette (retail value $36)
- Wander Beauty Mile High Club Mascara (retail value $26)
- Rare Beauty Brow Harmony Pencil & Gel (retail value $26)
- Huda Beauty Power Bullet Matte Lipstick (retail value $25)
- Earth Harbor Marina Biome Brightening Ampoule (retail value $44)
Total retail value: $157
Price paid for Boxycharm subscription: $25
I mean, just look at those brands! Tarte, Wander Beauty, Rare Beauty, Huda Beauty—these are the kind of prestige products I lusted after at Sephora but rarely wanted to shell out the cash for. Getting them all in one box for such a steal felt like a major win.
The eyeshadow palette and mascara were definitely the stars of this box for me. The Tarte shadows are so buttery and pigmented, and the color story is right up my alley. And the Wander Beauty mascara gave me the most insanely fluttery, volumized lashes. Seriously, I think I‘ve found my new holy grail.
I was also really intrigued by the Earth Harbor serum. I hadn‘t heard of this brand before, but the brightening ingredients like niacinamide and vitamin C sounded right up my alley. It‘s a little pricier than I‘d typically spend on a serum, so I was excited to get the chance to test it out. After using it for a few weeks, I‘m honestly hooked. My skin looks so glowy and even!
The only item I wasn‘t totally sold on was the Huda Beauty lipstick. Don‘t get me wrong, the formula is gorgeous and so comfortable to wear. But the shade is a bit bold for my everyday look. It‘s this vivid fuschia that I think would be stunning for a night out, but feels a little much for a casual workday. Still, that‘s the beauty of a subscription box like this—trying things you might not normally pick for yourself! And I have a feeling this lippie will come in clutch the next time I need a pop of color for a special occasion.
Of course, this is just one month‘s delivery. Over my year of Boxycharm, I‘ve been introduced to so many incredible brands and game-changing products, including:
- Glow Recipe Watermelon Glow Niacinamide Dew Drops (my dewy skin secret weapon!)
- Natasha Denona Ayana Eyeshadow Palette (the most stunning color story)
- Volition Beauty Snow Mushroom Water Serum (a hydration powerhouse)
- Fenty Beauty Full Frontal Mascara (buildable and doesn‘t smudge)
- Saturday Skin Yuzu Vitamin C Sleep Mask (woke up to brighter skin)
I truly never would have discovered some of these holy grail products if it weren‘t for Boxycharm!
Boxycharm vs. The Competition: How Does It Stack Up?
Of course, Boxycharm isn‘t the only beauty subscription on the block. There are a few other big players you‘ve probably heard of, like Ipsy and Birchbox. So how does Boxycharm compare? Let‘s take a look:
| Service | Price | # of Products | Full Size? | Customization |
|---|---|---|---|---|
| Boxycharm | $25/mo | 5 | Yes | Limited |
| Ipsy Glam Bag | $12/mo | 5 | No | Extensive |
| Ipsy Glam Bag Plus | $25/mo | 5 | Yes | Extensive |
| Birchbox | $15/mo | 5-7 | Some | Limited |
Sources: Boxycharm, Ipsy, Birchbox
As you can see, Boxycharm is one of the pricier options at $25 per month. But I think it‘s 100% worth it for the fact that you‘re getting 5 full-size products from top brands. Some other boxes like the regular Ipsy Glam Bag only include sample sizes.
Ipsy‘s Glam Bag Plus is the most similar to Boxycharm, also costing $25 and delivering 5 full-size items. But I‘ve personally found that I prefer Boxycharm‘s curation and brand selection. It just feels a little more high-end and trendier overall.
Birchbox is the most affordable of the bunch, but you‘re getting mostly samples, sometimes with the occasional full-size thrown in. If you‘re someone who likes to dabble in beauty but isn‘t ready to commit to full-size products, Birchbox could be a great starting point. But if you want to really sink your teeth into testing out the buzziest brands, Boxycharm is a better bet.
All in all, Boxycharm consistently wins out for me thanks to the impressive value and exciting brand lineup. And it looks like tons of other beauty lovers agree! Check out this graph of Boxycharm‘s explosive subscriber growth:
Source: Glossy
The numbers don‘t lie—Boxycharm has seriously blown up over the years, and it‘s not hard to see why. Clearly this beauty box is doing something right!
Is Boxycharm Worth It? My Honest Thoughts + Subscriber Reviews
Okay, we‘ve covered a lot of ground here—but the real question is, is Boxycharm worth your hard-earned $25 each month? Obviously I can‘t answer that question for you, but I can share my honest take after a year of deliveries.
In my opinion, if you‘re a true beauty lover who gets giddy over trying new products, Boxycharm is 100% worth the investment. I consistently receive boxes with a retail value of $150-$200, which is a stellar deal for what I‘m actually paying. Beyond the monetary value, it‘s just plain fun to have a surprise assortment of goodies to play with each month! Even if I don‘t end up loving every single item, I still enjoy the experience of unboxing and testing it all out.
Of course, I‘m not the only one with thoughts on Boxycharm! I took to the Internet to see what other subscribers had to say about the service. Here‘s what a few had to share:
"I‘ve discovered so many amazing makeup and skincare products through Boxycharm that have completely upgraded my beauty routine. It‘s my favorite self-care splurge each month."
— Jenna K., Boxycharm subscriber for 2 years
"I love the excitement of never knowing what‘s going to be in my Boxycharm box each month. Even if a product isn‘t a winner for me, I have fun playing with it or passing it along to a friend. And the customer service is top-notch."
— Megan S., Boxycharm subscriber for 1 year
"I‘ve tried several other beauty boxes, but I just keep coming back to Boxycharm. The value is unbeatable, and I consistently get amazing new holy grails to add to my collection. It‘s a must for any makeup junkie!"
— Alexis R., Boxycharm subscriber for 3 years
The running theme? Boxycharm is a hit for anyone who loves trying new beauty products, appreciates a good deal, and doesn‘t mind a little surprise from time to time. Of course, no box is ideal for everyone. If you‘re extremely particular about your beauty products, prefer a more curated experience, or are on a tight budget, Boxycharm might not be right for you.
But if you‘re open to experimentation and get hyped to unbox a mystery assortment of goodies each month, I can‘t recommend this box enough. It‘s been a game-changer for my beauty routine and has definitely made the past year way more fun!
Boxycharm Tips + Tricks: How to Make the Most of Your Subscription
Before I wrap up this novel of a review, I want to leave you with a few tips I‘ve picked up during my time as a Charmer. These hacks will help you squeeze even more value and fun out of your Boxycharm experience:
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Fill out your beauty quiz thoughtfully (and update it regularly). The preferences you share in your quiz heavily influence which products you receive, so make sure it‘s an accurate reflection of what you like. As your tastes evolve, update your quiz to get the most relevant items.
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Watch out for spoilers if you like to be surprised. Boxycharm reveals several products ahead of time each month, so if you want to keep your box a total mystery, avoid the brand‘s social media accounts.
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Participate in the Boxycharm community. The brand has its own social network where you can connect with other Charmers to share looks, product reviews, or swap items. It‘s a great way to feel more engaged with your subscription.
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Review your items for Charms. Each product you review earns you Charms, which are points you can redeem for free beauty items in the Charm Shop. It‘s an easy way to score some extra goodies!
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Make unboxing an event. Part of the fun of Boxycharm is the thrill of cracking open that box each month. Put on some music, grab your favorite drink, and take your time testing out all your new treats. It‘s a great act of self-care.
The Bottom Line
Whew, that was a lot—thanks for sticking with me! I hope this super comprehensive review gave you a better sense of what the Boxycharm experience is really like.
When it comes down to it, Boxycharm is an amazing value for beauty lovers who crave variety and get hyped to discover new holy grails. It consistently delivers a seriously impressive haul of full-size products from incredible brands, all for a reasonable price. And it‘s just plain fun to have that monthly surprise to look forward to!
Of course, no subscription is one-size-fits-all, and Boxycharm won‘t be the right fit for everyone. If you‘re on a tighter budget, are super particular about your product lineup, or prefer a more personalized approach, you may want to explore other options.
But if you‘re open to trying new things and trust the Boxycharm team to pick out beauty winners for you, I can‘t recommend this box enough. It‘s hands-down my favorite way to treat myself each month and has introduced me to so many products I never would have discovered on my own.
So what are you waiting for? If you‘re ready to join the Charmer club, now is a great time. You can use my link to sign up and score a free gift with your first box! And if you have any other questions about the Boxycharm experience, feel free to slide into my DMs—I‘m always happy to chat beauty.
I hope this review helped you decide if Boxycharm is right for you. Here‘s to a year of killer new beauty finds and fabulous looks! Catch you in the next unboxing.
