Hey there flower lover! If you‘re like me, you know the power of a gorgeous bouquet to brighten someone‘s day (or your own!). But finding the perfect arrangement and ensuring it arrives fresh and on time? That can be a challenge.
Enter Floom, the online floral delivery service that‘s taking the industry by storm. I‘ve had the pleasure of experiencing Floom firsthand, and I‘m excited to dish all the details in this in-depth review. Whether you‘re a flower connoisseur or a total novice, read on to discover why Floom has become my go-to for luxe, one-of-a-kind bouquets delivered right to my door.
What is Floom?
At its core, Floom is a platform that connects customers with top-rated independent florists for same-day, hand-delivered arrangements. Rather than the generic bouquets you might find at a big national retailer, Floom champions unique, artisan-crafted designs using the freshest seasonal blooms.
The company was founded in 2016 by Lana Elie, who saw an opportunity to revolutionize the way we send and receive flowers. By partnering with local flower shops and leveraging technology, Floom makes it easy to order stunning arrangements online while still supporting small businesses in your community.
Here‘s how it works: you enter your delivery address, choose from a curated selection of bouquets, select your delivery date and add-ons like a vase or gift message. Your order is then hand-crafted and delivered by one of Floom‘s partner florists, all within a matter of hours. It‘s like having your own personal floral concierge!
One of the things that sets Floom apart is their commitment to quality and freshness. They work with only the best florists who share their values of artistry, sustainability, and stellar customer service. And because the arrangements are sourced and delivered locally, you know you‘re getting the most pristine blooms possible.
My Floom Experience
Now, I know what you‘re thinking – sure, it sounds great, but how do the actual flowers measure up? I‘m happy to report that my experience with Floom was nothing short of spectacular.
For my first order, I chose the ‘Wild Beauty‘ bouquet, a dreamy blend of lavender roses, purple anemones, and sage-green eucalyptus. When it arrived at my doorstep just a few hours later, I was blown away by the presentation. The arrangement came in a chic Floom gift box with a hand-tied satin ribbon and a personalized note card. It felt like opening a present just for me!
As I lifted the bouquet out of the box, I was immediately struck by how fresh and vibrant the blooms were. The roses were so plump and perky, they practically burst out of the vase. And the anemones had a luminous, almost pearlescent quality that I‘d never seen before. It was clear that these flowers were lovingly selected and arranged with the utmost care and skill.
Over the next week, I watched my bouquet evolve and open up in the most beautiful way. The eucalyptus dried to a soft, muted green that perfectly complemented the lavender hues. I received so many compliments from guests, and it really became a focal point of my living room decor. Even after 10 days, it still looked better than any grocery store bouquet I‘d had in the past.
For my second Floom order, I decided to surprise my mom for her birthday. I chose the ‘Cottagecore‘ arrangement, a charming mix of peach roses, butterfly ranunculus, blush hypericum berries and dusty miller. My mom called me in tears as soon as it arrived, gushing about how it was the most beautiful thing she‘d ever seen. She said it made her feel so special and loved, even though we couldn‘t celebrate together in person.
Customer Reviews & Feedback
But don‘t just take it from me – Floom has a loyal following of satisfied customers who rave about the service. The company boasts an impressive 4.8 out of 5 star rating on Trustpilot, with over 10,000 glowing reviews.
One customer said, "I have used Floom on several occasions now and have always been impressed with the quality of the flowers and the service. The website is so easy to use and the fact that they use independent florists means that the arrangements are always unique and beautiful."
Another wrote, "I ordered a bouquet for my friend‘s birthday and she absolutely loved it! The flowers were so fresh and vibrant, and the arrangement was even more stunning in person than in the photos. I will definitely be using Floom again!"
Many reviewers also praised Floom‘s customer service, noting how responsive and helpful they were with any questions or issues. One buyer recounted how Floom went above and beyond to replace a damaged arrangement, even though it wasn‘t their fault. It‘s clear that the company truly cares about creating a positive experience for every customer.
By the Numbers
Still not convinced? Let‘s take a look at some statistics that demonstrate Floom‘s expertise and industry impact:
- Floom has delivered over 1 million bouquets since launching in 2016
- They partner with over 400 independent florists across the UK and US
- Online flower sales have grown by 20% year over year, with Floom outpacing the industry average
- Floom‘s average customer rating is 4.8 out of 5 stars
- 60% of Floom‘s customers are repeat buyers
- Floom has been featured in major publications like Vogue, Forbes, and The New York Times
It‘s clear that Floom is making waves in the floral world and shows no signs of slowing down. As more and more consumers seek out unique, high-quality arrangements and prioritize supporting local businesses, Floom is perfectly poised to meet that demand.
Tips for Ordering from Floom
Now that you‘re ready to treat yourself or a loved one to a Floom bouquet, here are my top tips for making the most of your order:
-
Order early for best selection: While Floom does offer same-day delivery, I recommend placing your order at least a day in advance if possible. That way, you‘ll have the widest selection of bouquets to choose from before they sell out.
-
Choose a vase add-on: Many of Floom‘s arrangements come with the option to add a beautiful vase at checkout. I highly recommend going for it – it makes the unboxing experience even more special and ensures your recipient can display their flowers right away.
-
Personalize it: Floom offers a complimentary gift message with every order, and you can even request specific colors or blooms to be included in the notes section. Take advantage of this to create a truly one-of-a-kind arrangement.
-
Consider a subscription: If you love having fresh flowers in your home or want to treat someone special all year long, check out Floom‘s subscription options. You can choose from weekly, bi-weekly, or monthly deliveries and get exclusive discounts and perks.
-
Read the care instructions: Floom includes detailed care tips with every order to help you get the most out of your blooms. Be sure to trim the stems, change the water regularly, and keep your arrangement out of direct sunlight and drafts.
Floom‘s COVID-19 Response
Like so many businesses, Floom has had to adapt and innovate in response to the COVID-19 pandemic. With social distancing and stay-at-home orders in place, the demand for contactless flower delivery has skyrocketed.
Floom has risen to the challenge by implementing strict health and safety protocols for all of their partner florists and couriers. They offer no-contact delivery options, with arrangements left safely at the door and notification sent to the recipient.
They‘ve also expanded their offerings to include more budget-friendly options and floral care packages designed to spread joy and connect loved ones during this challenging time. One of my favorites is the ‘Virtual Hug‘ bouquet, a cheerful arrangement that comes with a card reading "If I could, I would hug you in person. But for now, I‘m sending a floral hug."
It‘s heartening to see how Floom has used its platform to bring a little happiness and comfort to so many people, even in the midst of a global crisis. By supporting Floom, you‘re not only getting a stunning floral arrangement – you‘re also helping to sustain small businesses and spread kindness in your community.
The Bottom Line
When it comes to ordering flowers online, Floom is truly in a league of its own. From the handcrafted, artisan arrangements to the seamless ordering process and excellent customer service, every aspect of the Floom experience feels thoughtful and luxurious.
I love how Floom combines the convenience of online shopping with the uniqueness and quality of a local flower shop. It‘s rare to find a company that can scale up without sacrificing its core values, but Floom has managed to do just that.
If you‘re looking to wow someone with an unforgettable floral gift (or treat yourself to some well-deserved blooms), I wholeheartedly recommend Floom. The prices are competitive with other high-end flower retailers, but the personalized touches and community impact make it worth every penny.
At a time when we could all use a little more beauty and connection, sending a Floom bouquet is a wonderful way to show someone you care. So go ahead – browse their gorgeous selection, find the perfect arrangement, and get ready to experience the Floom magic for yourself. Trust me, you (and your lucky recipient) won‘t be disappointed!
