Hey there, lovely! Jenna here, your trusty gifting guru and sugarholic. If you‘re anything like me, you know that the quickest way to someone‘s heart is through their sweet tooth. And when it comes to sending a sweet surprise right to their doorstep, no one does it better than Sugarwish.
But what exactly is Sugarwish, and is it really worth the hype? As someone who‘s personally sent and received these treat-filled turquoise boxes, I‘m here to give you the inside scoop. In this ultimate Sugarwish review, we‘ll dive into:
- What makes Sugarwish gifts so unique
- My experience sending and receiving Sugarwishes
- The delicious deets on their treat collections
- What other Sugarwishers have to say
- FAQ and tips for the best gifting experience
So grab a snack (trust me, you‘ll be craving one soon) and let‘s get to it!
What is Sugarwish?
Before we jump into the sweet stuff, let‘s start with the basics. Sugarwish is an online gifting service that delivers personalized boxes of gourmet candies, cookies, popcorn and more. But here‘s the twist – the recipient gets to choose their own treats!
You just select a gift box size, write a personal note, and your lucky loved one will get an email to build their own assortment from 70+ mouthwatering flavors. Then Sugarwish hand-packs each treat to order and ships it out in a signature blue box with your message. Genius, right?
Sugarwish‘s Story
Sugarwish was started in 2012 by two busy moms with a sweet mission: to "deliver happiness and make gifting more meaningful, tasteful and fun." With backgrounds in retail and ecommerce, founders Elisabeth Vezzani and Leslie Lyon wanted to create a virtual candy store experience as an alternative to generic gift cards.
Over the last decade, Sugarwish has grown from a scrappy start-up to a leader in the booming food gifting market. In fact, food gifts are now a $21.5 billion industry and personalized subscription boxes are one of the fastest-growing segments. But even with all their success, Sugarwish remains true to its founders‘ original vision of spreading joy and connection, one sweet bite at a time.
My Sugarwish Experiences
As a self-proclaimed sugar fanatic and subscription box lover, I‘ve personally used Sugarwish to send smiles for all kinds of occasions. I‘ve surprised my long-distance BFF with a birthday cookie box, thanked clients with custom candy cups, and even used Sugarwish to ask my bridesmaids to be in my wedding (the "Will you be my bridesmaid?" fortune cookies were a hit!).
But my favorite Sugarwish memory was the Pooch Pop box I got for my dog walker as an end-of-year tip. She absolutely lit up when I told her to check her email for a special surprise! She loved picking out the cutest frosted treats for her pup and sent me the sweetest thank-you note after.
I‘ve been on the receiving end of Sugarwishes too! Last Mother‘s Day, my kiddos sent me the most adorable box of unicorn bark and pink popcorn. It was way more fun than your standard flowers or candle (no offense to my former go-to gifts). I loved the element of surprise with each treat selection and got a good giggle from some of the silly candy names.
So now that you know why I‘m personally obsessed with Sugarwish, let‘s get into the nitty gritty of how it works and what goodies you can send!
How Sugarwish Works
Here‘s a quick breakdown of the Sugarwish gifting process:
- Select your gift type (cookies, candy, popcorn, etc.) and size
- Write your personal gift message and choose a delivery date
- Your recipient will get an email with a unique link to pick their treats
- Sugarwish hand-packs each selection fresh to order
- The treats ship out in a signature turquoise box, usually within 5-7 days
One of the things I love most about Sugarwish is how easy and flexible it is for both the gifter and giftee. You never have to stress about picking the wrong flavors or the gift going to waste. Plus, you can schedule a Sugarwish basically as soon as inspiration strikes – whether that‘s weeks ahead or the morning of. (Been there with the last-minute gifting!)
The only downside is that you can‘t send a Sugarwish anonymously, since they need the recipient‘s email address. But in my experience, that‘s a minor detail for how delightful and personalized these treats are!
The Sugarwish Collections
Now for the moment you‘ve all been waiting for – let‘s talk TREATS! Sugarwish sells four main types of goodies: cookies, candies, popcorn and snacks. Each gift comes in a range of sizes from "petite" two-treat samplers up to massive "epic" boxes with 30+ shareable servings.
Cookies
With 25 flavors and counting, Sugarwish has a cookie for every craving. Some of my favorites are the super stuffed Nutella, Cookies + Cream and Caramel Snickerdoodle. And the frosted sugar cookies are like edible art! Almost too pretty to eat – emphasis on almost.
Each cookie is baked fresh with quality ingredients and zero artificial preservatives. Every box also comes with adorable stickers so you can mark any dietary preferences like nut-free, gluten-free or vegan. That attention to detail is just one of the many little things Sugarwish does to make gifting extra sweet.
Candies + Chocolates
If you really want to wow a candy lover, look no further than Sugarwish‘s famous candy boxes. Inspired by nostalgic penny candy stores, each box comes with up to 28 cups of hard candies, gummies, chews and chocolates for the ultimate sugar rush.
Some of the best sellers are the Sour Watermelon Slices, Birthday Cake Gumballs, Dark Chocolate Sea Salt Caramels, and Cookie Dough Bites. They‘ve even got retro faves like Bit-O-Honey and Red Licorice Laces! And yes, you can filter for organic, vegan, kosher and allergy-friendly treats too.
My inner child did a little happy dance when I first saw the Epic Sweet Shoppe in all its glory. With 8 pounds of candy and 50 treat bags, it‘s an instant party in a box! I think I know what I‘m bringing to the next family reunion…
Popcorn
Sugarwish isn‘t just for the candy cravers! Their gourmet popcorn collection has a flavor for any mood, from movie night classics to spicy and festive limited-edition batches. If you‘re as indecisive as I am, the bestselling flavor flights make it easy to try a little of everything – like the "Windy City Mix" with Chicago staples or the "Popcorn Around the World" box inspired by global cuisines.
What I love most about Sugarwish‘s popcorn is how fresh and flavorful it is. You can really taste the difference in every crunchy, fluffy kernel. The White Cheddar is my personal kryptonite (pro tip: don‘t open that one right before dinner).
Beyond the Sweets
It‘s not all cookies and candy – Sugarwish also has healthier options for the snack lovers in your life! The "Nourish" and "Enjoy" collections feature artisanal mixed nuts, dried fruits, granolas and even jerky. Perfect for more of a "thinking of you" treat than a full-on sugar bomb.
And as a bonus for my fellow pet parents, Sugarwish just added an adorable line of all-natural dog treats! The Pooch Pop Box comes with six bags of wholesome chews, snacks and lickable "frostings." My dog walker loved picking flavors like Honey Pumpkin Biscuits and Lamb Jerky Chews for her furbaby. The packaging is almost too cute to open – it looks just like a regular Sugarwish, but dog-sized!
Sugarwish Reviews
You don‘t just have to take my word for it – Sugarwish has thousands of glowing reviews from happy customers across the web. On Trustpilot, Sugarwish averages an impressive 4.8/5 stars with over 1,500 reviews. The brand also frequently tops "best food gift" lists by respected sites like Forbes, Insider Reviews and more.
So what exactly are people raving about? Here are some common themes:
- Fun and interactive gifting experience
- Huge variety of delicious, gourmet treats
- Cute, high-quality packaging
- Ability to customize for any dietary needs
- Fantastic customer service
- Timely delivery and order updates
- Supporting a women-owned small business
Take this glowing review titled "Sugarwish Is The BEST Gift!!":
I recently sent Sugarwish as a gift and wow – I‘m impressed! Not only with the quality and variety of treats, but with their customer service. My friend got her email and filled her box in minutes. Every selection looked amazing, but she ended up needing to swap a few due to a nut allergy. She said Sugarwish made it SO easy and shipped her replacement treats right away. 10/10 will absolutely be using Sugarwish for corporate and personal gifts from now on! Fun to send and even more fun to receive.
And this one praising the freshness and flavor:
Okay, I consider myself a popcorn connoisseur and let me just say – Sugarwish NAILED IT. The Caramel Sea Salt is the perfect combo of buttery, salty and sweet. Every kernel was fresh and flavorful, even a week after delivery. I also loved the Buffalo Ranch and Bacon Cheddar – both had great spice without being overwhelming. The resealable bags kept everything perfectly crunchy too. Definitely worth the price for a special treat!
Of course, no review is complete without a few criticisms. Some less favorable reviews mentioned wishing for:
- More treat quantity for the price, especially on X-Large and Epic boxes
- Option to send a physical gift card or ship without the recipient email
- Ability to customize candy and popcorn mixes in smaller quantities
- More international shipping options outside the US
But overall, the vast majority of Sugarwish customers report total satisfaction with their orders. The brand has an A+ rating with the Better Business Bureau and responds promptly to any issues or concerns.
Is Sugarwish Worth It?
So after all my hands-on research and review analysis, what‘s my expert opinion – is Sugarwish worth the hype and the price tag?
For sending a truly unique, memorable gift that‘s guaranteed to delight, my answer is a resounding YES! Sugarwish turns the basic act of gift-giving into an experience that‘s sweet for the taste buds and the soul. It doesn‘t get much better than a custom box of fresh-baked cookies and candies, hand-picked by your favorite people.
I love Sugarwish because there‘s truly something for everyone. Whether your mom is vegan, your coworker is gluten-free, or your dog walker just really loves gourmet popcorn – they‘ve got you covered. The quality and variety are top notch, and every detail feels personal and thoughtful.
It‘s also a fantastic option for corporate gifting and virtual events, since you can easily send treats in bulk. I‘ve used Sugarwish for everything from employee birthdays to trade show swag bags. Never underestimate the power of sugar for sweetening a deal!
Compared to standard gift baskets, Sugarwish‘s treats definitely come at a premium. But in my experience, you get what you pay for in terms of taste, presentation and service. I see it as a worthwhile splurge for making someone feel extra special and cared for. You can always start small with a Petite size and upgrade later!
The only folks I might not recommend Sugarwish for are international gifters, since the brand currently only ships within the US. And if you‘re looking for a 100% predictable gift, the mystery treat selections may not be for you. Half the fun is in the surprise factor!
But for everyone else, I wholeheartedly believe Sugarwish is worth it for spreading smiles and making memories. In a world that often feels chaotic and isolated, sometimes a little sweetness is the most powerful gift of all.
Tips for the Best Sugarwish Experience
To wrap up this ultimate Sugarwish review, I‘ll leave you with some pro tips for making your gifting experience the sweetest it can be:
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Check for discount codes before purchasing, especially around holidays! Sugarwish runs occasional sales and offers bulk discounts.
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Send your gift 1-2 weeks ahead of the occasion date. That gives your recipient plenty of time to pick their treats and get their box delivered.
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Double check your recipient‘s email address! Sugarwish can‘t send a box until the custom link is claimed.
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Browse the treat selections ahead of time for inspiration. You can filter by flavor, occasion, color, and more!
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Don‘t sleep on the extras like personal gift messages and e-gift wrap. It‘s all in the thoughtful details.
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Consider a Sugarwish subscription for your VIPs (or yourself – I won‘t judge). Plans start at $25/month with free bonus treats!
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Follow Sugarwish on Instagram for behind-the-scenes exclusives and new flavor drops. But maybe not on an empty stomach.
Well friends, that‘s a wrap on my ultimate Sugarwish review! I hope you found it equal parts helpful, honest and entertaining. At the end of the day, I‘m just a girl, sending another girl (or guy, or pup) some sugar. Because the world always needs more sweetness, don‘t you think?
Questions? Craving? Drop me a comment and let‘s swap Sugarwish stories! Here‘s to many more smiles in your mailbox.
Xoxo,
Jenna the Sweet Tooth
