Are you a chocolate lover looking to indulge in some tasty treats without all the artificial ingredients and fillers found in many mass-market candy bars? Then you‘ll definitely want to check out Feastables, the buzzed-about new chocolate brand from YouTube superstar MrBeast.
In this in-depth review, I‘ll give you all the delicious details on Feastables‘ line of chocolate bars. You‘ll learn what inspired MrBeast to create this brand, what makes Feastables unique, and most importantly, how each variety of their chocolate bars actually tastes. I‘ll also share helpful info on ingredients, nutrition, and what real customers have to say about Feastables.
By the end, you‘ll know for sure whether Feastables is worth adding to your snack stash. Let‘s dig in!
The Story Behind Feastables
First, a little background on this up-and-coming chocolate brand. Feastables was founded in January 2022 by Jimmy Donaldson, the hugely popular YouTuber better known as MrBeast. With over 90 million subscribers and videos that regularly rack up tens of millions of views, MrBeast is one of the biggest stars on the platform. He‘s known for his over-the-top stunts and challenges, as well as his charitable giving.
So what inspired an internet celebrity to get into the chocolate business? As Donaldson explains on the Feastables website, he was disappointed by the low quality and excessive processing of most chocolate bars on the market. As someone with irritable bowel syndrome (IBS), he wanted to create a chocolate bar with simple, natural ingredients that would be easier on sensitive stomachs.
Donaldson partnered with expert chocolatiers to develop Feastables‘ recipes using only real, plant-based ingredients like organic cocoa and cane sugar. The resulting chocolate bars are vegan, gluten-free, non-GMO, and free of artificial flavors and preservatives. At the same time, Feastables aims to make the experience of buying and enjoying their chocolate extra fun with prizes, giveaways, and a lively social media presence.
Feastables Chocolate Bar Varieties
Now for the main event – the chocolate! Feastables currently offers three varieties of chocolate bars:
Original Chocolate
Feastables‘ Original Chocolate bar is the company‘s flagship product, a creamy 60% dark chocolate made with just four simple ingredients: organic chocolate liquor, organic cocoa butter, cane sugar, and sunflower lecithin. With 170 calories per 60-gram bar, it‘s a relatively guilt-free indulgence.
I found the Original Chocolate to have a robust cocoa flavor with a smooth, silky texture that melts in your mouth. It‘s a very pleasant, balanced chocolate – not too sweet or bitter. The short, clean ingredient list really lets the natural flavor of the cocoa shine through. If you‘re a purist who appreciates a good quality, unfussy chocolate, the Original is for you.
Quinoa Crunch
To add some texture to the Original, Feastables created the Quinoa Crunch bar. It has the same base of dark chocolate but with crunchy bits of toasted quinoa mixed in for a satisfying bite. If you like chocolate bars with crispy rice or nuts, you‘ll probably enjoy this unique twist using the nutrient-rich ancient grain.
The quinoa adds an interesting nuttiness and slight savory note that complements the chocolate nicely. I appreciate that Feastables found a way to incorporate this superfood ingredient while still keeping the bar fully vegan and gluten-free.
Almond
Love the classic combo of almonds and chocolate? Feastables‘ Almond bar takes their original dark chocolate and studds it with dry roasted almond pieces for a traditional taste with a cleaner ingredient list than your average candy bar.
The generous helping of almond chunks gives the bar a substantial crunch and chew factor, while still allowing the chocolate flavor to come through. I‘d say this variety is the most reminiscent of a conventional chocolate bar, great for fans of Hershey‘s Mr. Goodbar or Nestle Crunch.
What Sets Feastables Apart
In a crowded chocolate market, what makes Feastables stand out? Here are a few key things this brand does differently:
Natural, Premium Ingredients
A peek at the ingredient lists of most popular chocolate bars reveals a long list of unpronounceable preservatives and additives. In contrast, Feastables sticks to a small number of simple, high-quality ingredients. The first two ingredients in every bar are always organic chocolate liquor and organic cocoa butter.
All bars are also made without any animal products (making them vegan-friendly), gluten, soy, sugar alcohols, or artificially flavors. The cocoa is even Rainforest Alliance Certified, meaning it‘s sourced through ethical and sustainable practices. Feastables‘ commitment to natural, environmentally-conscious chocolate production is admirable.
Prizes and Games
In a nod to "Charlie and the Chocolate Factory," every Feastables bar contains a special "Mystery Ticket" that gives you a chance to win fun prizes. Simply scan the QR code on the ticket to see if you‘ve won anything from Feastables merchandise to a Tesla Model 3!
It adds an element of playfulness and surprise to the Feastables experience. Candy and games go hand-in-hand, so it‘s a smart branding move on the company‘s end. Who doesn‘t love the chance to win something with their chocolate bar?
Lively Social Media Presence
As a brand founded by a social media celebrity, it‘s no surprise that Feastables has a strong presence on platforms like Instagram, Twitter, and TikTok. Their irreverent, meme-centric approach is tailor-made to appeal to MrBeast‘s Gen Z fanbase.
Following Feastables online, you‘ll find fun chocolate-themed videos, giveaway announcements, and lots of interaction with fans. It makes you feel like you‘re part of an exclusive chocolate club. This digital strategy sets Feastables apart from legacy brands that take a more traditional advertising approach.
What Customers Are Saying
Of course, a chocolate bar can have the best ingredients and coolest prizes, but it all comes down to taste. Do Feastables bars live up to the hype? Let‘s see what customers have to say.
The brand shares reviews on each product page of their website. Feedback is overwhelmingly positive, with most buyers giving the chocolate bars 5 stars and rave remarks like "the best chocolate I‘ve ever had, hands down." Recurring praise is heaped upon the "creamy, rich, delicious" chocolate and "perfect sweetness level."
Parents especially love that Feastables chocolate is free of mystery ingredients, making them feel better about giving it to their kids as a snack or dessert. Many also mention how much fun their children have entering the prize codes and hoping to win.
The few less enthused reviews tend to cite personal preference issues, like wanting a sweeter chocolate or different texture. A handful of people received bars that melted in transit, but Feastables‘ customer service was quick to remedy the situation.
Customers reviewing the brand on Facebook, Walmart.com, and other retail sites largely echo the positive sentiments shared on Feastables.com, with near universal praise for taste, ingredients, and the "Willy Wonka meets Tik Tok" style prize program.
The Final Verdict
So, is Feastables chocolate worth your hard-earned treat money? Based on my taste test, assessment of the brand‘s quality and values, and feedback from many happy customers, my answer is a resounding "yes."
Feastables delivers on its promise to provide a better-for-you, fun chocolate bar experience. The chocolate itself is truly delicious, made with organic, non-GMO, vegan ingredients you can feel good about. It really does prove that candy doesn‘t need a bunch of artificial junk to taste great. All three varieties offer something for different chocolate preferences, whether you like it plain, with quinoa crunch, or studded with almonds.
The prize program, games, and meme culture marketing add an extra element of joy to the Feastables experience beyond just tasty chocolate, especially for MrBeast‘s many fans. For kids and adults alike, the whole concept just feels like the modernized revival of Willy Wonka we never knew we needed.
That said, I wouldn‘t necessarily recommend Feastables to all chocolate lovers across the board. If you‘re someone who prefers a very sweet milk chocolate, or has a favorite candy bar you‘re loyal to, Feastables may not be your speed. It‘s also on the pricier side compared to a standard Hershey‘s bar, so budget-minded snackers may want to stick with more wallet-friendly treats.
Overall though, I believe Feastables is a fantastic option for health-conscious chocoholics, vegan and gluten-free eaters, parents looking for a cleaner candy option, and anyone who appreciates a creamy, flavorful dark chocolate. The fun factor of mystery prizes is icing on the cake (or chocolate coating on the bar, if you will).
If that sounds like your kind of chocolate, I highly recommend heading to Feastables.com and snagging some bars to try for yourself. A delightful, better-for-you treat awaits!
Where to Buy Feastables and Current Deals
Ready to get your hands on some Feastables bars? The best place to stock up is directly through the brand‘s website, Feastables.com. There you can mix and match boxes of 10 bars of each variety, or spring for a combo Variety Pack.
At the time of publishing, Feastables is running a promotion where you can snag a box of 30 bars plus a free t-shirt for just $88 (normally $124). They‘re also offering free shipping on all orders over $49.
Some Walmart stores have also begun stocking Feastables in their candy aisles, so check your local Wally World next time you‘re in need of a chocolate fix. Fingers crossed your mystery ticket is a winner!
Frequently Asked Feastables Questions
Before I wrap up this ultimate review, let me quickly answer a few common questions about Feastables:
Are Feastables bars gluten-free?
Yes, all Feastables products are made without gluten-containing ingredients and are safe for gluten-free diets.
Are Feastables vegan?
Yes, all varieties of Feastables chocolate bars are made without animal products and are suitable for vegan diets.
What is the nutritional information for Feastables bars?
Each 60 gram Feastables bar contains 170 calories, 12 grams of fat, 17 grams of carbohydrates, and 2 grams of protein. All varieties are low in sugar, with just 9-10 grams per bar (much less than leading brands).
Who owns Feastables?
Feastables was founded by YouTuber Jimmy Donaldson, known online as MrBeast. He is the majority owner of the company.
I hope this in-depth review of Feastables chocolate bars has given you all the tasty details you were craving! These carefully crafted treats are bringing some much-needed fun and conscientiousness to the candy aisle.
Whether you‘re a dedicated MrBeast fan or just a curious chocolate lover, I heartily recommend giving Feastables a try. With irresistible flavors, quality ingredients, and the thrill of mystery prizes, they truly are a chocolate brand for the modern age.
Now if you‘ll excuse me, I have some chocolate bars to unwrap and golden tickets to hunt for! Until next time, sweet tooths.
