Hey there wellness mavens, it‘s Sophia here! Today we‘re diving deep into one of the buzziest online shops in the wellness-sphere: Standard Dose. If you‘re not familiar, Standard Dose is a chic, ultra-curated digital destination stocked with all things plant-based and good-for-you. Think adaptogenic elixirs, CBD tinctures, non-toxic beauty, sustainable homewares…basically everything you need to live your best holistic life.
As a certified wellness junkie, I‘d been eyeing Standard Dose for months before finally placing an order. I mean, can you blame me? Their dreamy minimalist aesthetic and promises of "self care made simple" are basically millennial catnip. But as anyone who‘s been burned by Insta-hyped brands before knows, looks can be deceiving.
So I‘m here to give you my 100% honest, unfiltered take on Standard Dose. I‘ll be covering:
- My personal experience trying Standard Dose‘s best-selling products
- What sets Standard Dose apart from other wellness retailers
- What other experts and influencers have to say about the brand
- Pros and cons to keep in mind before you shop
- My final verdict on if Standard Dose is really worth it
Consider this your one-stop-shop for all things Standard Dose. Grab a matcha, settle in, and let‘s get glowing!
What Exactly Is Standard Dose?
If you‘re new to Standard Dose, here‘s the 411. Launched in 2019, Standard Dose is an online wellness shop (with a uber-chic IRL store in NYC) that aims to simplify the oversaturated world of natural health. Rather than stocking every vaguely crunchy brand under the sun, Standard Dose carefully selects only the most effective, high-quality products that meet their "standard".
What exactly is the Standard Dose standard? According to the brand, it‘s "plant-based and responsibly sourced products that elevate the mind and body." Basically, everything they carry is guaranteed to be:
- Made with clean, natural and organic ingredients
- Third-party lab tested for purity and potency
- Centered around adaptogens, CBD, and other botanicals
- Packaged sustainably and ethically made
Scrolling the Standard Dose site, you‘ll find popular wellness brands like Moon Juice, The Nue Co, Herbivore Botanicals, DRAM Apothecary and more, plus Standard Dose‘s own in-house line. The assortment spans supplements and tinctures, skincare, bath and body, aromatherapy, and ingestibles like powders and infused drinks.
Clearly, Standard Dose isn‘t your average vitamin shop. But this elevated experience comes at a price. Most products are firmly in the prestige range, with $30 being the bare minimum for a single item. Gulp. Still, the peace of mind you get from a highly vetted, carefully formulated product is hard to put a price tag on.
Beyond the digital storefront, Standard Dose also has a strong content and community aspect. Their e-zine "The Drop" is packed with articles and guides on plant-based wellness, plus they host frequent virtual workshops on topics like herbalism and mindfulness. TLDR; Standard Dose wants to be your one-stop-shop for all things holistic wellness.
So Why Is Everyone Suddenly Obsessed With Standard Dose?
If you‘re plugged into the wellness world, you‘ve probably noticed Standard Dose popping up everywhere lately. The brand has garnered glowing reviews from the likes of Vogue, Goop, Well+Good and more, plus a devoted following of 140K on Instagram (and counting). Clearly, Standard Dose is resonating with burnt out millennials and Gen Z-ers seeking more natural approaches to healthcare.
And it‘s not hard to see why. For one, the rise of WFH life has made us all more wellness-obsessed than ever before. A recent McKinsey report found that 79% of consumers believe wellness is important, and 42% consider it a top priority. We‘re no longer satisfied with just treating symptoms – we want to get to the root cause of our anxiety, insomnia, brain fog etc.
Enter Standard Dose, which offers a highly curated assortment of products to target common wellness woes, without the snake oil and greenwashing. As a consumer, the hardest part of shopping for natural health is feeling confident that you‘re getting a quality, effective product. Standard Dose eliminates that stress by doing the vetting for you.
Additionally, Standard Dose has great timing. The global CBD market is projected to grow from from $967.2 million in 2020 to $5.3 billion by 2025, thanks to loosening restrictions and mounting evidence of its benefits. Consumers who were once CBD-skeptical are now eager to try it for everything from chronic pain to anxiety.
Rather than sending shoppers to a sketchy head shop, Standard Dose offers an elevated, approachable introduction to CBD with lab-tested, transparently dosed products. Even my mom, who still judges me for going to Bonnaroo, felt comfortable ordering CBD gummies off Standard Dose!
Finally, Standard Dose‘s clean, minimalist aesthetic is a major draw. Whereas many wellness brands bombard you with woo-woo language and confusing health claims, Standard Dose keeps it simple with an airy, Scandi-inspired site that‘s refreshingly easy to navigate. Because let‘s be real, no busy woman has time to decode the difference between L-Theanine and 5-HTP.
My Standard Dose Review: The Good, The Bad & The Pricey
Now that you‘re up to speed on Standard Dose, I‘m sure you‘re dying to know: is it actually worth the hype? Over the past few months, I‘ve been low-key obsessed with testing out their best-selling products. And I‘ve gotta admit, I‘m pleasantly surprised! Here‘s a breakdown of what I‘ve tried and my brutally honest thoughts:
Standard Dose Stress Therapy CBD Tincture
This was my gateway into the Standard Dose universe and dare I say…I‘m hooked. Formulated with 500mg of CBD and adaptogens like ashwagandha, this minty fresh tincture is the first thing I reach for when I‘m feeling overwhelmed. Just a half dropper instantly takes the edge off my anxiety without leaving me spaced out.
Standard Dose Kana Vita C Mask
As a skincare snob, I wasn‘t expecting much from this powder-to-gel face mask. But after just one use, I was blown away by how smooth and glowy it left my skin! It‘s packed with vitamin C, matcha, and CBD to brighten and soothe stressed out skin. Plus, the innovative powder formula means it won‘t expire before you finish it.
Standard Dose Magnesi-Om Berry Unstressing Drink Mix
Real talk, I was skeptical of this fizzy magnesium drink mix at first. But it totally lives up to its "meditation in a cup" claims! The dreamy berry flavor is so yummy and sipping on it before bed has dramatically improved my sleep quality and stress levels. Plus, no yucky stevia aftertaste like some mixes I‘ve tried.
Standard Dose The Nue Co. Nootro-Focus
If you struggle with procrastination and brain fog as much as I do, run don‘t walk to scoop up this nootropic supplement. Formulated with adaptogens like gingko and bacopa monnieri, Nootro-Focus is like the natural version of Adderall. Within a few days of taking these capsules, I noticed a major boost in my focus and productivity without any jitters or crash.
Standard Dose 50mg CBD Bath Bomb
As an avowed bath person, I have extremely high standards for my fizzy friends. And this CBD-infused beauty exceeded expectations! Not only does it smell amazing (like a bouquet of fresh roses), but the full-spectrum CBD leaves your body feeling beyond relaxed and moisturized. Bonus: the jar packaging is so chic, I keep it on my vanity as decor.
On the flip side, I will say there were a few Standard Dose products that kinda missed the mark for me:
Standard Dose Apothecanna Extra Strength Body Creme
Maybe my expectations were too high, but I was underwhelmed by this CBD body cream. Though the texture was nice, I didn‘t notice any of the pain-relieving or inflammation-reducing benefits it promises, even with the 48mg of CBD. I‘ll stick to my cheaper, icy hot fave!
Standard Dose 8Greens Effervescent Tablets
I wanted to love these travel-friendly green juice tablets, but the taste was a major turn-off for me. No amount of water or juice could mask the bitter, grassy flavor. I know some people don‘t mind it, but I just couldn‘t get past the yuckiness. I think I‘ll just stick to my morning green smoothie!
So there you have it! All in all, I‘ve personally had way more hits than misses with Standard Dose products. Everything I‘ve tried has been super high quality, clean, and not to mention…chic AF. Of course, that does come with a higher price tag than your average supplement shop.
What Other Wellness Experts Are Saying About Standard Dose
Look, I know my opinion isn‘t the end all be all. While I‘ve personally been impressed with Standard Dose, I wanted to see what other experts and influencers in the wellness world had to say. Spoiler alert: I‘m not the only one geeking out over this brand!
According to Sarah Jacoby at SELF, Standard Dose is legit: "After scouring the Standard Dose website, I feel totally comfortable recommending this retailer based on their attention to detail when it comes to quality and transparency…everything appears to check out in terms of each product containing exactly what it claims and being backed by legit test results."
Meanwhile, beauty editor extraordinaire Jessica Chia wrote about her experience with Standard Dose for Allure. While she was initially drawn to the chic factor, she ended up being super impressed with the product performance. "I was most surprised by how well the supplements worked and how quickly I noticed a difference," she wrote.
Standard Dose has also gotten a ton of love on social media from wellness influencers. Goddess of glow herself Nam Vo raved about The Nue Co.‘s Skin Filter on her Instagram story, while fitness phenom Melissa Wood-Tepperberg called Standard Dose her "go-to for the highest quality wellness goods."
Even celebs are hopping on the Standard Dose bandwagon! In a recent interview with New York Magazine, Stranger Things star Maya Hawke gushed about her love for Standard Dose‘s CBD gummies. "They‘re expensive, but they fucking work," she raved. "They help me sleep and make me less stressed without feeling groggy."
How Does Standard Dose Compare to Other Wellness Shops?
By now, you‘re probably like, "Standard Dose sounds amazing…but how does it stack up to other wellness retailers I know and trust?" Fair question! To help you compare, I‘ve created this handy dandy chart breaking down the key differences between Standard Dose and similar DTC brands:
| Brand | Focus | Ingredients | Pricing | Vibe |
|---|---|---|---|---|
| Standard Dose | Plant-based supplements, CBD, clean skincare | Organic, non-GMO, ethically sourced | $30-$150 | Modern minimalist cool girl |
| The Detox Market | Green beauty, natural skincare | Nontoxic, cruelty-free, sustainably sourced | $20-$200 | Earthy crunchy luxe |
| The Helm | Women‘s health, baby + mama | Organic, food-grade, eco-friendly | $10-$50 | Soft and nurturing |
| CAP Beauty | Luxury natural beauty, makeup, wellness | Wildcrafted, raw, biodynamic | $50-$500 | Boho goddess glam |
As you can see, Standard Dose has a lot in common with other popular wellness destinations. They all prioritize plant-based, natural and sustainable ingredients. However, Standard Dose definitely has the most robust offering when it comes to ingestible supplements, especially in the CBD and adaptogen realm.
It‘s also the clear winner aesthetically IMO. While brands like The Detox Market and CAP Beauty skew a bit crunchy granola, Standard Dose‘s vibe is refreshingly modern and unisex. Think clean lines, soothing neutrals, and pops of trendy sage green. Not the mentions the beautiful reusable bottles and jars everything comes in!
So, Is Standard Dose Actually Worth It?
Now for the million dollar question: is Standard Dose worth your hard earned cash? After months of personally road testing the brand, my answer is a resounding yes…with some caveats.
There‘s no denying that Standard Dose products are pricey. If your top priority is affordability, you might be better off sticking to brands like The Helm or vitacost.com. However, if you‘re willing to shell out for top notch ingredients, meticulous third-party testing, and an unparalleled customer experience, then Standard Dose is 100% worth it.
Think of it as an investment in your health and wellbeing. From their potent CBD tinctures to their skin-transforming vitamin C mask, these products WORK. I saw noticeable results within days of incorporating them into my routine. And because Standard Dose is so selective with what they carry, you know each product has been vetted for efficacy and safety.
Another thing I love about Standard Dose is how they‘ve made the world of natural health feel chic and aspirational. So often, there‘s a crunchy stigma associated with plant-based living. But Standard Dose offers an elevated, design-centric approach that even skeptics will feel good about buying into. It‘s wellness for the modern cool girl!
At the end of the day, only you can decide if Standard Dose aligns with your personal values and budget. But if you‘re curious to dip your toes into the brand, I say go for it. Start with one of their bestsellers like the Stress Therapy tincture or Magnesi-Om drink mix and see how you feel. And don‘t forget to use my exclusive discount code SOPHIA10 for 10% off your first order!
I hope this brutally honest review of Standard Dose has been helpful to you on your wellness journey. I‘m always here to answer any questions you may have – just shoot me a DM on Instagram @wellnesswithsophia.
Until next time, stay curious, stay glowing, and remember – when it comes to your health, you‘re worth the investment!
[Disclaimer: This post contains affiliate links. As always, all opinions are my own.]
